Reading Time: 9 minutes Update July 2018: We’ve added even more welcome email examples for your ultimate welcome email design inspiration. Enjoy! Welcome email design is probably the most important kind of email design among all. Not only it has the purpose to provide the newly subscribed with valuable info but it also sets the tone…
The MailBakery Blog
Email Code Tips: Dos and Don’ts of HTML Email Coding
Reading Time: 4 minutes Email code comes with a lot of restrictions, unfortunately. The rules for HTML for email have not been standardized across email clients, yet. This puts a limit on the creativity and techniques email designers and developers use. Moreover, every template needs to be tested on all email clients upon sending just to make…
HTML Email Design: 10 Golden Rules You Should Follow
Reading Time: 5 minutes HTML email design gives you the freedom to experiment. It also increases your chances to get noticed with an attention-grabbing email design. People love visuals, indeed. So, if you bet on HTML email design, you will certainly make your campaigns look more attractive. While you escape the boring text-only messages, there are…
25+ Beautifully Designed Transactional Emails for Inspiration
Reading Time: 4 minutes Transactional emails are often confused with email messages containing information about purchases and orders. Such emails might be transactional indeed but this is not what is meant by the term. Transactional emails are those automated email which get triggered by a certain action such as: When a user signs up, they receive…
Email Width and Height & What to Include Above the Fold
Reading Time: 4 minutes Email width and height have been a subject of debates for many years now. Probably no one would argue that web development has evolved rapidly throughout the course of the last decade. In contrast, not much has changed in the world of email marketing. This naturally, puts a limit on email design…
10 Reliable Transactional Email Service Providers for 2017
Reading Time: 5 minutes Transactional emails are an essential part of every email marketer’s arsenal. These are the type of emails that get triggered by a certain action made by the user such as account creation, password reset, notifications for profile activity, etc. Transactional emails are usually expected and this is why they generate high open…
eCommerce Email Template Design: 6 Essential Elements
Reading Time: 4 minutes The eCommerce email template designs are a huge part of any brand’s email marketing. Besides the obligatory elements such as a subject line, a preview text, a header and a footer, the eCommerce email template design differentiates from other campaigns with a few must-have elements. We’ve outlined the 6 most important traits…
Email Design Brief: 10 Questions Every Designer Needs to Ask
Reading Time: 4 minutes Writing an email design brief is a must-have first step for every designer of email templates. Not only will such a brief give you valuable information about your client and their project but knowing such information from the very beginning will also save you tons of time later. This list is formulated…
28 Promotional Email Design Inspiration: How the Big Brands Do It
Reading Time: 4 minutes Promotional email campaigns are a very well known and ultra successful email marketing technique with the potential to generate a massive ROI. Professional designers know how make the best out of this type of campaigns, so today we’ve prepared a big portion of inspiration for you. A collection of promotional email designs…
35 Halloween Email Examples: Inspiration for Halloween Email Campaigns
Reading Time: 7 minutes Halloween is around the corner! And since you’ve landed here, you must have started planning your Halloween email marketing campaigns already. If anyone is still wondering why the Halloween buzz is so huge among brands, well… Holidays are the perfect time to get people into shopping mood and boost your sales. Luckily for…