Reading Time: 5 minutes We decided to offer up this blog topic in two ways because there are certain variables with business to business (B2B) marketing that exist that use marketing in different ways. Two kinds of email lists in play One list serves as hoarding of contacts. The list may generate contacts from the use…
The MailBakery Blog
Pepipost – your secret email superhero!
Reading Time: 4 minutes An email delivery tool that is the best-kept secret That secret is kept a little too much, in our opinion, and MailBakery’s coding works brilliantly with this tool, so we thought a shout-out is worthwhile to share! Pepipost is an email delivery service that works with either API or SMTP. Pepipost can…
Email Design Trends 2019: Top New Looks for Your Templates
Reading Time: 6 minutes Email design trends 2019 are already taking over the people’s inboxes! Keep reading to learn what’s modern in the world of email design. Email design trends are a part of graphic design trends and as such, they are inevitably following the tendencies established by the leading graphic designers. However, when it comes…
Top 30 Email Marketing Blogs You Should Definitely Follow
Reading Time: 10 minutes Email marketing is one of the most important marketing niches these days giving brands close contact with their leads and clients. Email marketing strategy is certainly one of the fields in which you should constantly improve yourself and learn new things. Luckily for all of us, there are many awesome email marketing blogs…
10 Reliable Transactional Email Service Providers for 2017
Reading Time: 5 minutes Transactional emails are an essential part of every email marketer’s arsenal. These are the type of emails that get triggered by a certain action made by the user such as account creation, password reset, notifications for profile activity, etc. Transactional emails are usually expected and this is why they generate high open…
10 Email Marketing Tools to Make Your Life Easier
Reading Time: 5 minutes To make the email marketer’s life easier one needs the right email marketing tools. Today we’ll explore ten of our most used tools that help our clients save time and money while awarding them with the benefits of higher open rates and click-throughs and push their business’s success to new levels. …
15 Email Marketing Infographics Every Marketer Should Read
Reading Time: 6 minutes [Update: July 2019] Information is better off digested when presented visually. This is why many professionals use infographics to present statistics, tips, strategies, etc. In 2019, design itself is as important as the content presented. The way you embellish your information plays a major role in the success of your infographic. By…
40+ Email Marketing Statistics for 2017 From New Researches
Reading Time: 4 minutes Looking for some current email marketing statistics? We’ve put together over 40 useful email marketing statistics to help you stay up-to-date. These 2017 stats will help you readjust and update your email marketing strategy according to the current state of the industry and the expectations of your audience. Let’s start! According to…
What is Litmus Email Testing and What are the Alternatives?
Reading Time: 4 minutes No matter if you are an email developer, a marketer, a business owner, or an enthusiast who has ever heard of email testing, you’ve probably heard of Litmus – the leader among email testing software. Before stepping into what Litmus email testing is, let’s cover the basics first. Why is email testing important?…
6 Popular Email Marketing Trends 2017: Expectations Vs Reality
Reading Time: 4 minutes The stakes for email marketing trends 2017 were set high by experts in the industry. Marketers have been predicting this year’s email marketing innovations since the last quarter of 2016. It was expected that this year would be big… real big for email marketing. With billions of emails sent and received daily (and…