Reading Time: 6 minutes Many said email would be a short-lived communication outlet, but despite those words, email marketing is still one of the most effective ways to reach prospective and existing customers. It has a return on investment (ROI) of $44, meaning, for every $1 you invest in it; you have the potential to make…
The MailBakery Blog
8 Automated Email Marketing Messages You Should Be Using
Reading Time: 7 minutes Email marketing is the favorite marketing strategy among consumers and companies alike, but did you know the power and reach of your email marketing campaigns grow when you incorporate automation into your strategy? More powerful than sending out emails manually, that’s for sure. Just imagine how time-consuming it would be for your…
26 Frightfully Fun Halloween Email Examples: Inspiration for Halloween Email Campaigns
Reading Time: 8 minutes Halloween is upon us! And email marketing and Halloween are like a match made in the spirit realm. It’s one of the few times of year that companies get to unleash their creativity and find innovative ways to express themselves and garner engagement from subscribers. It’s a family-friendly holiday that’s unlike Thanksgiving…
How to Deal with Common Email Marketing Mistakes
Reading Time: 6 minutes Creating email marketing campaigns can be an impactful way to reach potential and long-time customers, but one thing companies need to watch out for is email marketing mistakes. To err is to be human. We make mistakes. But with marketing emails, errors are experienced on a much grander scale, since there are…
How Does Email Marketing Help Grow Your Business?
Reading Time: 5 minutes Email is a powerful communication channel. It has incredible reach, and it’s used by many. According to experts, more than 34 percent of people worldwide use email. That’s around 2.5 billion people. We can use emails to send more than a hello or send the occasional chain letter (remember those?). When used…
25 Great Email Automation Examples To Inspire Your Next Campaign
Reading Time: 9 minutes If you’ve been staying up to date on our latest blogs, you have probably picked up on the hot topic of email automation. Today, we are here to share some of our favorite email automation examples.
What Is Email Automation and Why Does It Matter?
Reading Time: 5 minutes You have heard about email automation but never used it or didn’t have the time to look at it? Today, we’re going to explain to you what it is and where you can use it. Here’s what we gonna cover today: What Is Email Automation? The Benefits of Email Automation How To…
Email Marketing Pro Tip: It All Starts with a Welcome Email
Reading Time: 5 minutes When someone signs up for your emails, it’s an opportunity to make a great first impression…or even better – A SALE! While email marketing has its ups and downs, email marketing remains one of the most cost-effective marketing methods, if done correctly. On the downside, email recipients have the choice to opt-out…